PRODUCT · WEB · APPLIED AI

Built for the difficult part.

High-end digital products and custom systems, from first architecture to working software.

Discuss a build
STELE

PRODUCT · WEB · APPLIED AI

Built for the
difficult part.

Digital products and custom systems, built end to end.

01 · Selected systems

The range is the point.

Consumer products, custom AI infrastructure, and client commerce work—designed and engineered by one accountable studio.

CTO build record / KF-01
Early platform partnerBytePlus

One developer.
The entire technical system.

Era 01 · Custom engineComfyUI
Owned quality + realism orchestration

Custom generation workflows mutated at the node level, then queued, tracked, and persisted—refunded on failure.

workflow select · resolution + batch · guidance · denoise · LoRA tags · seed injection
Era 02 · AWS serverlessDeployed
Amplify Gen 2 platform

Lambda, AppSync, and S3 behind transactional credits, durable events, and compensating refunds.

lambda · appsync · s3 · durable events · partial success
Era 03 · Managed modelsPartner
BytePlus ModelArk

Managed image, video, and speech models routed through the same owned platform and billing layer.

Seedream · Seedance · speech · early dashboard partner

Owned surface — product to operations

ProductImage · video · voice · charactersCreation tools, editors, face swap, lip sync
PlatformBilling · credits · developer APISubscriptions, keys, jobs, signed webhooks
OperationsAdmin · RBAC · supportModeration, audit trails, staff workflows
ReliabilityLifecycle controlPartial success, realtime state, refunds
1,278commits
406API route handlers
119product pages
76data models

Build ledger · one primary author identity

01 / CTO · sole developer

KreatorFlow

As CTO and the sole developer, built the multimodal SaaS end to end: custom generation and realism workflows, consumer tools, AWS serverless infrastructure, billing, developer APIs, moderation, support, and operations. Later worked directly with BytePlus developers and product leadership as an early dashboard partner.

Outcome
$10k MRR
Role
CTO · sole developer
Built
Product + cloud + revenue stack
Partner
BytePlus · early dashboard partner

02 / Systems R&D

Adaptive AI media engine

A desktop media system that coordinates scene-aware restoration, neural redraw, playback, local data, and GPU work through one recoverable control plane.

  • Electron + Next.js
  • Rust + Axum
  • VapourSynth
  • TensorRT / NCNN
  • mpv IPC
SYSTEM MAP / AF-04 architecture verified
CONTROL PLANE90+ native operationsHTTP invoke · server events · local state
PATH 01 / REALTIMEShader pipelineAnime4K · gpu-next · playbackLOW LATENCY
PATH 02 / OFFLINENeural restorationscene batches · TensorRT · disk outputACTIVE
PATH 03 / FILTERRuntime redrawVapourSynth · mpv filter chainHEAVY
GPU GUARDdevice lockpaths never stack
RECOVERYdurable outputresume from disk
QUALITYscene awareroute by workload
LIVE PRODUCTION CAPTURE00:23 / CONFIGURE → REPRICE → ENGRAVE

03 / Paid client work

Awards & Engraving Florida

A custom Shopify product builder that turns a combinatorial trophy order into one guided flow—style, column, topper, base, engraving, team setups, bulk pricing, proofing, and cart.

View the live builder
Client
Paid engagement
Work
UX + custom development
Platform
Shopify
Logic
Variant-backed configuration
A smartphone with a dark screen handed across a business counter

The working standard

Ideas become useful when they survive contact with reality.

Stele takes responsibility for the difficult middle: architecture, interaction, integration, testing, and the last ten percent that makes software feel finished.

Bring us the hard part

02 · Capabilities

Design sense. Systems depth. One build partner.

Stele works across the surface people touch and the infrastructure that makes it real.

01

From a defined brief or a difficult open problem, Stele can shape the architecture, build the interface, connect the backend, and ship a production system that another engineer can understand.

02

03

04

The work can be visual, technical, or both. The standard stays the same: make it work, make it clear, and leave it stronger than it arrived.

03 · Ways to work

Senior build capacity, without the layers.

Bring Stele a defined outcome or an ambitious problem. The engagement is shaped around the work—not a prewritten package that forces every project into the same box.

A business owner placing a blank card in a storefront window at dusk

04 · Continuity

Built to hand off. Available to stay.

A strong delivery does not trap the client. Stele documents the system, protects the handoff, and can remain responsible when ongoing engineering is the better choice.

What responsible delivery includes:

  • Clear repositories, environments, and deployment paths
  • Written decisions, acceptance checks, and known boundaries
  • Source and client-specific deliverables transferred on agreed terms
  • Ongoing engineering scoped around actual operating needs

No mystery dependency. No disappearing after launch.

05 · Visual studies

Taste travels across industries.

Independent concept studies of real businesses. They are not client endorsements; they show how quickly Stele can understand a distinct voice and build around it.

Concept website preview for A Dong

Independent concept study

A Dong

A menu-first restaurant concept with hours, location, and ordering kept easy to reach. Proof a 40-year family institution can feel like a landmark, not a listing.

Concept website preview for Now Or Later

Independent concept study

Now Or Later

An editorial neighborhood restaurant concept that puts the visit essentials up front. Proof a neighborhood spot can be warm and put-together at once.

Concept website preview for Mullets

Independent concept study

Mullets

A high-energy restaurant concept built around food, atmosphere, and a direct visit path. Proof loud can be designed — a bar that sounds like itself online.

Concept website preview for DSM Barbell Club

Independent concept study

DSM Barbell Club

A focused gym concept that makes the offer, location, and next action clear. Proof a no-frills gym can carry real weight online.

06 · Process

Clarity first. Then velocity.

  1. Define the outcome

    Start with the goal, the user, the constraints, and what must be true when the work is accepted.

  2. Lock the engagement

    Agree on scope, milestones, ownership, communication, and the decisions that could change the work.

  3. Build in the open

    Working software appears early. Decisions, progress, and blockers stay visible instead of hiding behind a final reveal.

  4. Verify and hand off

    Test against the agreed result, document the system, and either transfer it cleanly or continue under a new scope.

07 · About Stele

Founder-led. Technically broad. Built to move.

Stele Solutions LLC is an engineering studio led by Zain and based in Des Moines, Iowa. Clients work directly with the person shaping and building the system.

The studio is intentionally small: fewer layers, faster decisions, and responsibility that cannot disappear into an agency chain.

08 · Working together

Useful questions before the call.

What kind of work is a fit?

Digital products, high-end websites, custom internal systems, ecommerce workflows, applied AI, and technically difficult launch work. The strongest fit has a meaningful outcome and room for senior judgment.

Do you work with agencies?

Yes. Stele can work under an agency’s process as a named engineering partner, including bounded builds, launches, features, and interactive work. Client boundaries and non-solicitation terms are agreed in writing.

Can you take an unclear idea and shape it?

Yes. A defined brief is welcome, but not required. Stele can turn a vague goal into a technical direction, provided one decision-maker can clarify priorities and approve tradeoffs.

How do projects start?

With a short fit conversation, followed by written scope, acceptance criteria, milestones, ownership terms, and the first payment. Stele does not begin production work on future-pay promises.

Who owns the work?

After payment, the client receives the agreed client-specific deliverables. Stele retains its pre-existing tools, reusable components, methods, and general know-how. The contract states the exact boundary before work begins.

Can Stele stay involved after delivery?

Yes, when ongoing engineering makes sense. Continuing work is scoped around a real operating need rather than bundled into an unlimited support promise.